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Home > Medical > Administration & Management

9780060755591E-MYTH REVISITED UNABRIDGED AUDIO
Author/Editor: GERBER
Published: 15/12/04
Published by: HARPER COLLINS PUBLISHERS
ISBN: 9780060755591
Media: n/a
Edition:

In this compact disc edition of the totally revised underground bestseller, The E-Myth, Michael Gerber dispels the myths surrounding starting your own business and shows how commonplace assumptions can get in the way of running a business. He walks you through the steps in the life of a business - from entrepreneurial infancy, through adolescent growing pains, to the mature entrepreneurial perspective, the guiding light of all businesses that succeed – and shows how to apply the lessons of franchising to any business, whether or not it is a franchise. Finally, Gerber draws the vital, often overlooked distinction between working on your business and working in your business. After you have listened toThe E-Myth Revisited, you will truly be able to grow your business in a predictable and productive way.

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